Don’t get fooled by the supermarkets. They’re selling you meat from… See more

reliable indicator of freshness.

Marketing Can Influence Buying Decisions

 

Retail displays are carefully designed to attract attention. Bright lighting, attractive packaging, and strategic product placement can make meat appear more desirable.

Some products may be:

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  • Packaged to enhance their appearance.
  • Labeled with marketing terms that sound premium but have no legal definition.
  • Displayed under lighting that enhances the red color.
  • Priced higher despite offering similar quality to less expensive cuts.

Consumers should read labels carefully instead of relying only on appearance.

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Don’t